Please send us the following information
Your
latest annual report
A
brochure designed for new employees
Your
program announcement or invitation
A preliminary printed agenda
An organizational chart and an alphabetical
list of attendees
Copies
of recent newsletters or bulletins
(Please continue sending until program time. Susan
will read them all.)
A brochure on the hotel or meeting facility
Contact
Information
Meeting
Planner Name:
Phone:
Email
Address:
Company
Name:
Briefly describe what your
organization does---its products, services, reputation in the
marketplace compared to others, etc.:
Event
Information
Meeting
Date:
Arrival
Date:
Departure
Date:
Susan's
Starting Time:
Susan's
Ending Time:
What is the exact title of your meeting?
What is the specific theme of your meeting?
What are the major events and the overall program
agenda?
Where is
Susan's session positioned?
Who will introduce
Susan?
Who will close the session?
What happens before
Susan speaks?
What happens after
Susan speaks?
Who will be attending
Susan's session?
Total number expected:
Number of men:
Number of
women
Who will be the "target" audience?
Names and phone numbers of people
Susan can call to get
additional input:
Names of other outside speakers on the program:
What are your
primary objectives for Susan's presentation?
Imagine yourself standing at the door after the program is over. Each
attendee comes up to you and says, "Here's what I'm going to do
as a result of Susan's presentation..." What three specific
actions do you want to hear described?
Primary Objective #1
Primary Objective #2
Primary Objective #3
During the past few months what significant events have
affected the target audience? Have these events been perceived as a positive
or a negative?
What are the three most important things
Susan should
know about the people who will be attending the session? (personality, work
environment, income, recognition, competition, current pressures, fears,
victories, etc.)
Important Things #1
Important Things #2
Important Things #3
What other professional speakers or seminar leaders have
your attendees heard in the last few years and how did they respond to their
programs?
Speaker #1
Speaker #2
Speaker #3
Speaker #4
Please Be Assured:
All of your answers will remain
confidential.
After reviewing everything you
send, Susan will call you to discuss specific ideas for the
content that will achieve your objectives.